Super Kindle to the Rescue

Hope springs eternal for the failing newspaper industry as the new Kindle DX reaps promise of new readers and hopefully a spike in income.

Amazon announced a pilot program that will integrate newspaper content from three big east coast papers.

According to reports, Kindle sales are now 35 percent of book sales when Kindle editions are available and these numbers will likely grow.



This helps illustrate that Kindle users are voracious readers and with the new version tailored to newspaper subscribers, it could help temper the drops in newspaper
circulation.

One of the Kindle's key strengths for newspapers is that it makes information almost instantly accessible and portable like print newspapers, but removes the print barriers for entry.

Other benefits include less paper to recycle ~ You can download from anywhere at anytime ~ and my favorite ~ No more searching nickels and dimes.

The Kindle has had a passionate fan base since it hit the market in 2007, selling out in 5 and a half hours.

So will Kindle ~ with its superhero cape flapping in the wind ~ save the newspaper Industry?? Probably not but it may be a tool to appease their interests and offer them high utility and drawing in new e-paper readers who want to take advantage of its cost, time and convenience savings that the print version can't offer.