Monday, May 18, 2009

How the Mayo Clinics uses Social Media


More than 3,300 physicians, scientists and researchers from Mayo Clinic share their expertise to empower you to manage your health. The Clinic is one of the most respected in the business and not above using Social Media tools to get its point across.

For any organization attempting to use social media to increase brand awareness, checkout this Slideshare presentation by the Mayo Clinic. It's located below in its entirety.

Lee Aase, the manager of syndication and social media of the Mayo Clinic, presented it at the Community 2.0 conference on May 12, 2009.

One of the slides boasts: “Total Cost for Mayo Clinic Facebook, YouTube and Twitter $0.00.” You can get a lot done with $0 and a $150 Flip Mino if you know what you’re doing.”

Ya gotta love cost free marketing!!




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